GuestLogix Announces Multi-Year Agreement with Scandinavia's Largest Regional Airline, Wideroe

Company to Deploy its Onboard Retailing Technology to Enable Fleet-Wide Credit Card Acceptance

News provided by GuestLogix
Aug 29, 2013 15:03 KST

TORONTO, ONTARIO--(Korea Newswire) August 29, 2013 -- GuestLogix Inc. (TSX:GXI), the leading global provider of onboard retail and payment technology solutions to airlines and the passenger travel industry, today announced a multi-year agreement to deploy its onboard retail technology platform, including POS handheld devices, across Norwegian airline, Wideroe. GuestLogix‘ solution will be deployed across Wideroe’s entire fleet to enable secure and PCI-compliant transacting onboard for the purchase of food and beverage. This agreement represents GuestLogix‘ further expansion into the EMEA region and strengthens the Company’s leadership status in the market.

“We are delighted that Wideroe has selected GuestLogix as their onboard retail partner,” said GuestLogix President & CEO, Brett Proud. “Expanding our European footprint has been one of GuestLogix' main objectives in 2013, and our commitment to building such a presence is demonstrated by this new customer addition. We look forward to assisting Wideroe in reaching a new level of onboard retail excellence as they expand their payment acceptance onboard.”

Wideroe aircraft will be equipped with GuestLogix' PCI-compliant handheld POS devices to accept credit card payments for the purchase of food and beverage onboard all domestic and international flights. Implementation of the GuestLogix platform will also raise the level of functionality for Wideroe and its crew, enabling improved customer service and an enhanced onboard performance.

“Here at Wideroe, we strive for excellence and are constantly looking for new ways to create a more enjoyable passenger experience onboard,” said Lars Kobberstad, President & CEO, Wideroe. “With the implementation of GuestLogix' onboard retail solution, our increased crew efficiency and customer service, combined with the added convenience of credit card acceptance onboard, will benefit our passengers and enhance their travel journey.”

As a customer of GuestLogix, Wideroe will also have the option to expand their onboard retail offerings to include destination-based merchandise, such as OnTouch® Ground Connections for airport transfers and OnTouch® Box Office for tickets to popular attractions.

“On behalf of GuestLogix, I'd like to welcome Wideroe to our customer base,” said Andy Archer, SVP & GM, GuestLogix EMEA. “We are committed to ensuring a smooth deployment and to building a long lasting relationship with this award-winning airline.”

Wideroe was named “European Airline of the Year 2012/13” by the European Regions Airline Association, and is expected to take its performance excellence to the next level following implementation of the GuestLogix solution. The carrier operates over 400 flights a day and flies to 47 domestic and international destinations, making it the largest regional airline in the Nordic countries. This new customer win represents 2.8 M passenger trips for GuestLogix.

About Widerøe

Widerøe is the largest regional airline in Scandinavia, with a turnover of NOK 2.8 billion and more than 2.8 million passengers. Widerøe operates 40 Dash 8 aircraft, which operate more than 47 airports in Norway and abroad, and has more than 400 daily departures. Widerøe operates into more than twice as many airports in Norway as any other airline. The company employs 1.400 people. Today commercial routes account for around 60 per cent of Widerøe's operations, while PSO (Public Services Obligations) routes on the short runway network account for 40 per cent. For more information visit

About GuestLogix

GuestLogix Inc. (TSX:GXI), the leading global provider of onboard store technology and merchandising solutions, brings over a decade of expertise as a trusted onboard transaction processing partner to airlines, rail operators and the passenger travel industry. GuestLogix helps its customers to create, manage, and control onboard retail environments tailored to their needs and their passengers for a truly personalized experience. The Company is partnered with global leaders in catering, duty-free and in-flight entertainment, offering complete onboard retailing services to airlines and rail operators worldwide. GuestLogix' global headquarters and centre for product innovation is located in Toronto, with regional head offices located in Dallas, London and Hong Kong. More information is available at

© 2013 GuestLogix. All Rights Reserved.

Forward-Looking Statements

This news release includes certain forward-looking statements that are based upon current expectations, which involve risks and uncertainties associated with GuestLogix‘ business and the environment in which the business operates. Any statements contained herein that are not statements of historical facts may be deemed to be forward-looking, including those identified by the expressions “anticipate”, “believe”, “plan”, “estimate”, “expect”, “intend”, and similar expressions to the extent they relate to the Company or its management. The forward-looking statements are not historical facts, but reflect GuestLogix’ current expectations regarding future results or events. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations, including the matters discussed under “Risks and Uncertainties” in the Filing Statement filed on May 15, 2013 with the regulatory authorities. GuestLogix assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those reflected in the forward-looking statements.



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