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ITS GAME 2012 Attracts Game Makers From Every Corner of the World

Recognized as the Biggest B2B Game Event in the First Half for 3 Years in a Row
Enthusiastic Buyers From 70 Companies in 20 Countries

News provided by Korea Creative Content Agency
May 24, 2012 10:31 KST

SEOUL, SOUTH KOREA--(Korea Newswire) May 24, 2012 -- The Korea Creative Content Agency (KOCCA), led by President Sang-Pyo Hong, is going to hold ITS GAME 2012, where key buyers in international game markets are invited with an aim to support the export of Korean games, on May 30 and 31 in COEX, Seoul.

The original round for registration closed in April. Pressed by ceaseless interests and inquiries of many companies at home and abroad, however, an additional round is opened. To date in May, 110 companies in Korea and 70 foreign buyers from 20 countries have registered for this event. They include key international game buyers such as Shanda Games and the Perfect World of China, German game companies gamigo AG and ProsiebenSat.1 Games and Korea's largest game makers including Ncsoft, NHN, CJ E&M and Neowiz. It has been recognized as the biggest B2B game event in the first half for 3 years in a row.

Its key program, export meetings among Korean and foreign companies, is designed to support business matching by taking advantage of the Internet ( Support for participants include professional interpreters dedicated to help foreign buyers.

In addition, the seminar scheduled to be held on the first day (May 30) morning will provide information on the current status of emerging game markets in Central and South America and Southeast Asia and on strategies to advance into such markets, while other programs including the reception will serve as a forum for networking among participants.

“We have made many preparations to help Korean game companies discuss with foreign buyers and obtain substantial results. The Agency will continue promoting various overseas expansion programs centering on emerging markets,” said Jin-gyu Kim, head of the Game and Convergence Content Industry Division of KOCCA.

Detailed information on the event may be obtained from the following:
Jung-hyeon Lee, Game Industry Team, KOCCA (+82-2-3153-1485), or Executive Office of ITS GAME 2012 (


Jung-hyeon Lee
Game Industry Team, KOCCA

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